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701am / Studio

The enrollment marketing agency built for this decade.

Not a PR firm. Not a software demo. A full-service enrollment marketing agency for higher education — strategy, creative, paid search, native search, earned media, and AI visibility. Scoped, staffed, and managed on your behalf.

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Independence guarantee. Our data, editorial, and published content are independently maintained and never for sale. Studio services are operationally separate from our editorial work, and sponsored material is always labeled. Same sourced, no-invented-numbers standard across everything we produce.
Our services

Full-funnel enrollment marketing, end to end.

From market research and creative through paid search, earned media, and AI visibility — every service scoped to your institutional goals.

Strategy

Enrollment Marketing

Full-funnel enrollment marketing campaigns — from audience research and creative development through multi-channel execution. We build the strategic marketing guide, position your programs, and manage integrated campaigns that connect awareness to application.

  • Market research & audience discovery
  • Strategic marketing guide & program positioning
  • Creative development & content production
  • Multi-channel campaign management & optimization
Best for universities launching or growing programs
Retainers from $5,000/mo
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Search

Paid Search & Native Search

High-intent, knowledge-based campaigns that connect prospective students with your programs at the moment of research. Paid search captures active seekers; native search places your story where students discover their options — both optimized for enrollment, not just clicks.

  • Paid search campaign management (Google, Bing)
  • Native advertising & content discovery placement
  • Knowledge-based landing pages & program content
  • Intent-driven audience targeting & funnel attribution
Best for programs with competitive search landscapes
Retainers from $3,000/mo
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Media

Earned Media & AI Visibility

Full-cycle earned media for enrollment — data-story research through journalist outreach, placement tracking, and funnel correlation. Every placement feeds AI citations, search visibility, and press mentions simultaneously.

  • Data-story research & narrative development
  • Journalist outreach & reporter relationship management
  • AI citation strategy & optimization
  • Funnel correlation from placement to inquiry
Best for enrollment teams, category leaders
Retainers from $3,500/mo
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Narrative

Content & Thought Leadership

Position your leadership and your institution's story in the publications, podcasts, and platforms that your audience already trusts — with the data and rigor that makes coverage stick and feeds enrollment.

  • Executive thought leadership & bylines
  • Podcast, keynote & panel placement
  • Co-published research & whitepapers
  • Newsletter and homepage features
Best for university leadership, agencies
From $2,000/mo
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All of it, together

Most of our clients combine multiple services — enrollment marketing feeds the brand, paid search captures active seekers, earned media builds credibility, and thought leadership closes the decision. We scope the full stack and run it as a single program.

Tell us what you need
Our process

From discovery to enrollment. A proven methodology.

Every engagement follows a repeatable framework — adapted to your institution, your programs, and your market.

01

Discover

We audit your current position — program strength, market demand, competitive landscape, existing visibility across AI, search, and press. We surface the enrollment gaps and the opportunities.

02

Strategize

We build a comprehensive marketing plan — program positioning, channel mix, creative direction, paid and native search strategy, earned media angles, data strategy. Every plan ties back to enrollment goals.

03

Execute

We launch and manage the full program — campaign creative, paid and native search campaigns, journalist outreach, ranking submissions, content publishing. Your team gets a single dashboard.

04

Optimize & Compound

We measure everything — cost-per-inquiry, funnel velocity, AI citation share, press placement rate, ranking movement. Every cycle feeds the next. Visibility compounds instead of resetting.

Why Studio

The agency advantage, rebuilt.

701am Studio isn't a traditional agency. It's the next generation — purpose-built for the channels and competition that define enrollment today.

Two decades in education

We've spent 20 years building and operating education visibility. We know how search works, what journalists cover, how AI reads — because we lived it before we automated it.

Search-native campaign design

Every campaign starts with how prospective students actually search — the queries they use, the knowledge they're seeking, and the moment they're ready to act. Paid and native search are built as one strategy, not silos.

AI-native, not AI-washed

Built from the ground up for an era where AI reads coverage alongside humans. Every placement, ranking, and data story is optimized to be cited by ChatGPT, Perplexity, and Gemini.

Compounding, not campaign-based

A placement this season feeds the AI answer next season. A ranking earned once keeps paying out. Your visibility builds instead of resetting every campaign cycle.

Funnel-correlated, not vanity metrics

Every service ties back to enrollment — not impressions or ad clicks. We correlate visibility to inquiry, application, and enrollment movement through your CRM.

Editorial independence

Our data and editorial content are independently maintained — never for sale. That independence is what makes the earned media and thought leadership work credible. We protect it operationally and contractually.

Who it's for

Built for teams that need more than software.

701am Studio is for institutions and agencies that want the full engine — configured, managed, and staffed.

Universities

Your enrollment team knows the programs. We run the full marketing engine — strategy, creative, paid and native search, earned media, and AI visibility — tied to funnel movement, not just impressions.

For enrollment teams

Edtech & OPMs

Your category authority is a competitive advantage. Studio builds the data studies, trade coverage, and AI citations that make you the default choice when institutions evaluate your category.

For edtech companies

Agencies

Add an earned-media and enrollment marketing arm to your agency overnight. Studio runs per-client, isolated, and white-label — you keep the strategy and relationship, we deliver the results.

For agencies
Training & Webinars

Learn the platform, master the craft.

Get your team up to speed with guided onboarding, live sessions, and direct access to the Studio team.

Onboarding Program

Guided setup and configuration for your workspace — connect your CRM, define your programs, set campaign goals, and get your first visibility baseline within a week.

  • Dedicated onboarding specialist
  • Workspace configuration & data connection
  • First campaign launched together

Live Webinars

Weekly live sessions on enrollment marketing strategy, paid and native search tactics, earned media, and platform deep-dives. Recorded and available on demand if you can't attend live.

  • Enrollment marketing & campaign strategy
  • Platform feature walkthroughs & updates
  • Q&A with the Studio team

Documentation & Guides

Comprehensive docs, playbooks, and best-practice guides covering everything from first setup to advanced campaign orchestration.

  • Platform documentation & API references
  • Enrollment marketing playbooks
  • Campaign strategy templates

Office Hours

Direct access to the Studio team for personalized Q&A, campaign strategy reviews, and help troubleshooting your enrollment and visibility goals.

  • Weekly slots — first come, first served
  • Campaign strategy & performance reviews
  • Custom integration or workflow support
Filed at sunrise

Let's build your enrollment engine.

Tell us about your institution — we'll scope a Studio engagement that matches your goals and your market.

Inquire about Studio